Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
The National Republican Senatorial Committee (NRSC), the fundraising and campaign arm of the Senate Republicans, is facing backlash from its own party as details of how it lost millions on an ill-concieved fundraising strategy emerge. The NRSC, chaired by Rick Scott, managed to take in nearly $181.5 million in donation revenue by the end of this July, only to have spent 95% of what it had already brought in, according to detailed reporting from The New York Times. The committee now has less than half of the cash-on-hand of its Democratic counterpart, having gambled it all on a flawed digital donor acquisition strategy. The report also details an ethically dubious text-to-donate scheme in which millions of texts with the question “Should Biden Resign?” -- “Reply YES To Donate” processed donations immediately without any additional information. The WinRed platform insisted the NRSC abandon the tactic. Both GOP and Democratic campaigns have received criticism for aggressive marketing in the past. The 2020 Trump campaign was forced to provide nearly $122 million in refunds.
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Summary
185: Raising $20k in 4 Days with Popcorn - Jack & Jill
184: Using Podcasting to Build Clients ~ Through the Noise
183: Ad Grant Application, Compliance & Creative Fall Ideas
182: #StopHateForProfit - Interview from Next In Nonprofits
181: How we lost a staff member due to H-1B Policy
180: Turning a Gala Virtual, Upaya Raised $302k
179: Virtual Reality for Impact with Mind Glow
178: Homelessness in the Time of COVID-19
177: The 7 Elements of a Primal Brand (reprise)
176: 14 Ways to Grow Your Podcast Downloads
175: COVID-19 College Advising | Making the Shift to Digital
174: How to Design an Auction Event
173: COVID-19 Trends & Opportunities
172: Expanding a Business to the EU is Hard - here's why
171: How are donor emails cultivated in the first 45 days?
170: The Unashamed Guide To Virtual Management - Author Ben Bisbee
169: Census in the time of COVID-19
168: Catching Momentum in a Time of Coronavirus -
167: Fundraising in a Time of Uncertainty - Martin Leifeld
166: The Best Way to Contact Congress - advice from Quorum
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