In this episode, Dr. Joseph Michelli focuses on the critical role of personalization in customer engagement and loyalty.
Drawing from Marissa Mayer’s perspective on the future of personalization, the episode explores how tailored experiences significantly contribute to customer trust, referrals, and business growth. Dr. Michelli outlines six actionable tips for enhancing personalized customer experiences. These include:
Through this episode, listeners gain an understanding of the importance of personalization in today's business landscape. Dr. Michelli emphasizes how technology, while impersonal, can be harnessed to enable personalized interactions that resonate deeply with customers.
The episode is a guide for business leaders seeking to leverage personalization effectively to foster stronger customer connections and drive growth.
Listeners can obtain a detailed infographic based on this podcast from Joseph's website. Additionally, those wanting guidance on leading customer loyalty can reach out to him directly.
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Recovering Business Trust: Listen, Admit, Apologize, Fix
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Winning Customer Experience – Simple Matters of Trust
CAIO or NO CAIO: Customer Experience Depends Upon Structuring People to Manage Information
Customer Value - Expanding Across the 12 Standard Forms of Value
Customer Experience and Value Add: Make it Personal, Emotional, and Sensory
Customer Experience Creation: Give ’em a Reason to Hire and Keep You
Customer Experience Speaker, Consultant, Author OR…A Robot
Service Delivered: Timeless Change!
Looking Beyond the OBVIOUS: Spotting Customer Experience SUBTLETIES
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Transforming Optimism on Transformation
Choosing Where to Invest In Customer Experience Innovation: The Art of Tradeoffs
Out With The Old, In With The New And Not So New: 3 Trends to Consider In Customer Experience Delivery
What are Your UICs? Lessons from American & United Airlines Customer Experience Debacles
A Contrarian View on the United Airlines Customer Nightmare
Letting People Your Customers Care About Know About Brands That Care About Them
Likely to Recommend vs. Actually Recommending: Loyalty vs. Advocacy
Back with an Apology: Rare Rewards of Service Professionalism
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