When you watch a great video, I doubt that you’re thinking, “hmm...I wonder what went into creating this .” Most people aren’t considering the planning, people, and equipment that went into making a successful video.
They only care about one thing — “how is this video relevant to me.”
But as a video creator, it’s a different story. You need plan out the strategy, the script, the gear you need, and the location(s) of the shoot. All of these things contribute to creating a great video that seems effortless.
In this episode of Video Marketing Mastery, the Wirebuzz team and I take you into the field as we prepare for an actual shoot, featuring me!
Preparing for your shoot is just as important, if not more important, than production day itself. And you already know how the saying goes, “if you fail to plan, you plan to fail.”
So tune into this episode to discover what that pre-production process looks like so that your shoot day doesn’t fall flat. Plus, we’ll share how (and why) you should conduct a post-shoot debrief session.
Ep. 105: Talk Triggers: How to Turn Your Customers into Raving Advocates for Your Business, with Jay Baer
Ep. 104: LinkedIn’s New Video Feature: What Marketers Need to Know
Ep. 103: Sales Psychology: How to Maximize Your Potential and Crush Your Quota, with Dan Lier
Ep. 102: How to Double Your Website Engagement
Ep. 101: How to Supercharge Your Content Strategy with Video (with Marcus Sheridan)
Ep. 100: Behind the Scenes of Todd’s Career in Talk Radio
Ep. 98: What Google’s Mobile-First Initiative Means for Your Business
Ep. 97: How to Improve Your Account-Based Marketing Strategy with Video
Ep. 96: How Katy Perry Pushed the Boundaries of Live Video
Ep. 95: How to Use Music and Sound in Your Business Video
Ep. 94: How to Avoid a Video Marketing Train Wreck
Ep. 93: Animation vs. Live Action: Which Is Right For Your Video Goals?
Ep. 92: Why 3600+ Stores are Closing in 2017
Ep. 91: Lessons Learned from Producing a Video Series with Mark Traphagen
Ep. 90: What Marketers Can Learn from Generation Z
EP. 89: 7 Clever Ways to Inject Your Sales Message Into Helpful Content
Ep. 88: The Importance of Intention in Video Marketing
EP. 87: How to Use Video in Each of the 5 Organic Traffic Strategies
Ep. 86: The Importance of Facebook’s Dwell Time Metric
Ep. 85: How to Use Longer Videos to Identify Qualified Prospects
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