Marketing Technology Podcast by Marketing Guys
Business:Marketing
A question that a lot of markers have: "How much should I spend on a specific channel?". In this episode, Elias has an interview with John Readman about a question that a lot of markers have: "How much should I spend on a specific channel?". John is the founder & Product Owner at Ask BOSCO™, a leading data analytics and modelling software company. He explains why in some cases you should not have a budget.
The following topics are covered:
LinkedIn John Readman: https://www.linkedin.com/in/johnreadman/
Website Bosco: https://askbosco.io/how-bosco-works/
During the episode, Elias mentions the Vidyard video solution, go check it out here: https://www.vidyard.com/marketingguys/
The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
E6: De mogelijkheden van chat voor online conversie - Interview met Nick Blom (LiveChat Service)
E5: Marketing automation implementatie learnings van The Datacenter Group - Interview met Lisa da Licho en Mir Verkaaik
E4: Wat marketing technology doet voor PAL-V, de eerste vliegende auto ter wereld - interview met Marco van den Bosch, Marketing Directeur Benelux van PAL-V
E3: Realtime dashboarding - Marketing Technology interview with Igor Jurgens from Klipfolio
E2: Adaptive journeys & artificial intelligence - interview with Jenny Beibl from Act-On
E1: Trends in Marketing Technology
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