This is the final post in a 5-post series about my book Leading the Starbucks Way: 5 Principles to Connect with Your Customers, Your Products, and Your People.
In the context of Cherish and Challenge Your Legacy, I asked, then CEO of Starbucks, Howard Schultz what he wanted his legacy to be. He responded, “I want to build a lasting brand that elevates lives one cup at a time.” Upon his retirement a few years ago, it was clear to me that Howard’s legacy was intact. But that outcome wasn’t always certain. In fact, Howard had to return to the CEO position from his role as Chief Global Strategist to execute a bold transformational agenda that I chronicle in Leading the Starbucks Way. Howard and his leadership team had to also make difficult choices and invest wisely to ensure they stewarded a “lasting brand that elevates lives one cup at a time.”
What do you want your leadership legacy to be?
Put a Bow on It | The Art of Wrapping and Trimming Your Customer Experience
Not All Customers are Jolly but Service Professionals SHOULD BE | 7 Tips for Managing Customer Complaints and Stress This Holiday Season
Winning this Holiday Season | The Art of Selling through Human Experience Creation
Create a Hostile Environment for the Ungrateful
The Formula for Experience Success: Artificial + Human Intelligence
Catching What‘s Right | The Art of Service Storytelling
Convenience over Privacy? Paying Attention to Consumer Trends
Inspiring Growth: Not Demanding It!
Customer Experience Excellence Requires Shared Communication Platforms
Success is a Patient, Team Sport – Experiencing Collaboration The Airbnb Way
The Never-ending Journey to Customer Experience Excellence
Silos Do More than Hold Grain – They Hold Back Customer Experience Growth
How to make EVERY DAY Customer Experience Day
The Benefits of Examination | How Would You Answer these Customer Experience Questions
How’s your growth mindset? The link between mindset and customer experience
Human Experience in A Technological World
Customer Segments or Customer Need States?
Trusting Your People and Superpowering Your Customer Experience
Legendary Brand: What’s Your Story?
Cutting-edge Service Technology Blended with a Human Service Culture
Join Podbean Ads Marketplace and connect with engaged listeners.
Advertise Today
Create your
podcast in
minutes
It is Free
Get Creative with Pace Morby
The Everyday Millionaire
Pure Hustle Podcast
The Ramsey Show
PBD Podcast