Should my brand style be the same as my design aesthetic? How can I go beyond aesthetics and form an emotional attachment with my audience? And what really is a brand besides just logos and fonts? Brand designer and strategist Katie Saunders is here to answer all of these questions and more.
Brand designer and strategist Katie Saunders combines artistic talent with marketing strategy to create effective brands and websites for interior designers and other creative businesses. Using a collaborative approach, Katie provides her clients with strategy and implementation, creating custom branding that's authentic to their story and speaks to their ideal clients. Katie lives, works, cooks and plays a mean game of backyard basketball with her husband and two daughters in North Carolina.
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📲CONNECT with Katie:
Website: https://www.popandgrey.com/
Instagram: https://www.instagram.com/popandgrey/
📲CONNECT with Darla:
Darla’s Interior Design Website: https://darlapowell.com/
Instagram: https://www.instagram.com/darlapowellhome/
📚Resources & People Mentioned: “Atomic Habits” by James Clear
🏠FOLLOW Wingnut Social:
Website: http://www.wingnutsocial.com
Facebook: https://www.facebook.com/WingnutSocial/
Twitter: https://twitter.com/wingnutsocial
Instagram: https://www.instagram.com/wingnutsocial/
Wingnut Webinars: https://wingnutsocial.com/webinar
Get Wingnut Academy Updates: https://wingnutsocial.com/wingnut-academy/
🎧SUBSCRIBE to The Wingnut Social Podcast:
Apple Podcasts: https://apple.co/3RJzmtK
Google Podcasts: https://bit.ly/designedongooglepodcasts
TuneIn: https://bit.ly/designedontunein YouTube: https://bit.ly/designedonyoutube
Change Your Mindset—Raise Your Rates [Danielle Hayden] - Episode 248
Is a CoWorking Workspace Right For Your Design Firm? with Mara Hauser - Episode 247
How To Develop Your Working Knowledge As A Designer, with Andrea Hysmith - Episode 246
Carol Cox Shares Why Thought Leadership Still Matters - Episode 245
Abbi Perets: How to Write Email Marketing Campaigns that Get Read - Episode 244
Digital vs. Physical Product Libraries: Rex Rogosch Weighs In - Episode 243
REPLAY: Up-Level Your Social Media Marketing with Pinterest [Kate Ahl] - Episode 242
Kate Doster’s Attention-Grabbing Email Marketing Strategies - Episode 241
Business Coach Desi Creswell Shares How to Build Trust in Yourself - Episode 240
How Brett + Giselle Sugerman Found Phenomenal Success on Instagram - Episode 239
Pivot Your Business with a Strategic Business Coach [Like Michele Williams] - Episode 238
Kathleen Jennison’s 7-Step Cheat Sheet for New Interior Designers - Episode 237
How to Balance your Marriage + Business + Self [with LMFT Amber Hawley] - Episode 236
Break Boundaries as a Female Founder with Casey Gromer - Episode 235
Convert Calls to Clients with Nikki Rausch [Throwback] - Episode 234
Wingnut REPLAY: Reach Your Soul Goals with Anna Tsui - Episode 233
Achieve Massive Business Growth with Monique Allen's Methods - Episode 232
Infuse More Joy in Your Life with Tanya Dalton - Episode 231
Learn to Rewire Your Brain Patterns with Adele Spraggon - Episode 230
Niche Until it Hurts: Erica Reiner’s Love for Eco-Friendly Design - Episode 229
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