Should my brand style be the same as my design aesthetic? How can I go beyond aesthetics and form an emotional attachment with my audience? And what really is a brand besides just logos and fonts? Brand designer and strategist Katie Saunders is here to answer all of these questions and more.
Brand designer and strategist Katie Saunders combines artistic talent with marketing strategy to create effective brands and websites for interior designers and other creative businesses. Using a collaborative approach, Katie provides her clients with strategy and implementation, creating custom branding that's authentic to their story and speaks to their ideal clients. Katie lives, works, cooks and plays a mean game of backyard basketball with her husband and two daughters in North Carolina.
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📲CONNECT with Katie:
Website: https://www.popandgrey.com/
Instagram: https://www.instagram.com/popandgrey/
📲CONNECT with Darla:
Darla’s Interior Design Website: https://darlapowell.com/
Instagram: https://www.instagram.com/darlapowellhome/
📚Resources & People Mentioned: “Atomic Habits” by James Clear
🏠FOLLOW Wingnut Social:
Website: http://www.wingnutsocial.com
Facebook: https://www.facebook.com/WingnutSocial/
Twitter: https://twitter.com/wingnutsocial
Instagram: https://www.instagram.com/wingnutsocial/
Wingnut Webinars: https://wingnutsocial.com/webinar
Get Wingnut Academy Updates: https://wingnutsocial.com/wingnut-academy/
🎧SUBSCRIBE to The Wingnut Social Podcast:
Apple Podcasts: https://apple.co/3RJzmtK
Google Podcasts: https://bit.ly/designedongooglepodcasts
TuneIn: https://bit.ly/designedontunein YouTube: https://bit.ly/designedonyoutube
3 Tips to Grow Your Instagram Account | Mini News
Environmental Psychology and Design (with Smita Sahoo)
Is Elon Musk Bringing Back Vine?! | Mini News
Project Management Tips for Busy Entrepreneurs (with Tonya Thomas)
How to Schedule Reels and Posts on Instagram | Mini News
How to Create Social Videos and Blow up Your Business (with Susan & Paul Kadilak)
YouTube Handles: Everything You Need To Know | Mini News
Designing Space With a Human-Centered Perspective (with Chrissy Fehan & Sarah Davis)
Can I Add a Voiceover to My YouTube Shorts? | Mini News
A New Instagram Update is Reinventing the DM | Mini News
Curating Meaningful Art for Your Interior Design Clients (with Liz Lidgett)
Is Instagram Releasing a ”Repost” Feature? | Mini News
Building Community Through Interior Design (with Maryline Damour & Jennifer Salvemini)
The New iPhone 14 Pro: Is It Worth It? | Mini News
Why Trademarks are Crucial for Interior Designers (with Nicole Swartz)
How to Create Viral Instagram Reels | Mini News
How Mindset is the Difference Between Success and Failure (with Michael Unbroken)
How eDesigners Can Win Prizes (with Jenna Gaidusek) - Bonus Episode 282
Why Interior Designers Need Systems and Processes - Episode 281
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