Should my brand style be the same as my design aesthetic? How can I go beyond aesthetics and form an emotional attachment with my audience? And what really is a brand besides just logos and fonts? Brand designer and strategist Katie Saunders is here to answer all of these questions and more.
Brand designer and strategist Katie Saunders combines artistic talent with marketing strategy to create effective brands and websites for interior designers and other creative businesses. Using a collaborative approach, Katie provides her clients with strategy and implementation, creating custom branding that's authentic to their story and speaks to their ideal clients. Katie lives, works, cooks and plays a mean game of backyard basketball with her husband and two daughters in North Carolina.
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📲CONNECT with Katie:
Website: https://www.popandgrey.com/
Instagram: https://www.instagram.com/popandgrey/
📲CONNECT with Darla:
Darla’s Interior Design Website: https://darlapowell.com/
Instagram: https://www.instagram.com/darlapowellhome/
📚Resources & People Mentioned: “Atomic Habits” by James Clear
🏠FOLLOW Wingnut Social:
Website: http://www.wingnutsocial.com
Facebook: https://www.facebook.com/WingnutSocial/
Twitter: https://twitter.com/wingnutsocial
Instagram: https://www.instagram.com/wingnutsocial/
Wingnut Webinars: https://wingnutsocial.com/webinar
Get Wingnut Academy Updates: https://wingnutsocial.com/wingnut-academy/
🎧SUBSCRIBE to The Wingnut Social Podcast:
Apple Podcasts: https://apple.co/3RJzmtK
Google Podcasts: https://bit.ly/designedongooglepodcasts
TuneIn: https://bit.ly/designedontunein YouTube: https://bit.ly/designedonyoutube
Why Interior Designers Need Systems and Processes - Episode 281
Goal-Setting Strategies for Interior Designers - Episode 280
How to Apply the Profit First Mindset with Mike Michalowicz - Episode 279
Business Tips for New Interior Designers - Episode 278
The Interior Designer’s Guide to the Remote Hiring Process - Episode 277
How Maria Killam Grew to 100k+ Instagram Followers - Episode 276
How Lisa Gilmore Built a Multi-Million-Dollar Interior Design Firm - Episode 275
Why Interior Designers Need Ongoing SEO to Remain Competitive - Episode 274
Perfecting Your Interior Design Niche - Episode 273
The Secret to Getting Your Interior Design Work Published - Episode 272
How to Start an Online Coaching Business - Episode 271
Sell the Way You Buy with David Priemer - Episode 270
Interior Design as a Second Career - Episode 269
Break Out of Your Comfort Zone for Success - Episode 268
How to Drive the RIGHT Traffic to Your Interior Design Website - 267
Building Your Interior Design Team with Shelli Warren
Profit First for Interior Designers - Episode 265
5 Signs It’s Time to Revamp Your Interior Design Website - Episode 264
How to ’Shock and Awe’ Potential Interior Design Clients - Episode 263
How to Leverage Amazon to Grow Your Interior Design Business - Episode 262
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