Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
The search through our podcasting vault for “oldies but goodies” continues!
Our next episode selected for remastering features future of work strategist, Diana Wu David. As a serial entrepreneur who’s also a former Financial Times executive with a background in economics, she’s well-versed in pricing.
The price you charge for your product or service directly reflects its perceived value and is one of the quickest ways to increase profitability. Yet, some of us find it difficult to raise prices.
In this candid interview, Diana addresses the fear of raising your prices and explains her formulaic process for testing different pricing strategies. Those strategies include developing a minimum viable product, segmenting customers, and performing A/B testing. She also talks about why trouble usually brews where pricing and process intersect and how you can avoid it.
Take advantage of her years of experimenting with pricing through the lens of futureproofing and breakthrough the psychological factors preventing you from greater profitability. Listen now!
🔗 Access Show Notes Here or visit BusinessInfrastructure.TV.
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© 2023. The Business Infrastructure podcast is sponsored by Equilibria, Inc. – a small business dedicated to providing resources to support fellow fast-growing small businesses in scaling back-office operations without pain and chaos. Sign up for the Smooth Operator Course to learn more about building business infrastructure.
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017: How Traveling Can Lead to Self-Discovery & Business Evolution with Keith Finger
016: Demonstrate, Duplicate & Delegate: Nia Imani’s Formula for Success
015: How I Use Business Infrastructure in My Restaurant with Sharron Lee
014: Dispelling 4 Common Entrepreneur Myths about Business Growth with Tim Fulton
013: The Process of Networking with Corey Moore
012: How to Find the Right Person for Your Process Improvement Initiative with Tony Curtis
011: The Benefits of Backpacking on Your Small Business with Tim Walter
010: Cybersecurity & Small Business: What You Need to Know with Gary Vause, II
009: Business Coaching vs. Consulting – 9 Tips for Choosing the Right Type of Guidance with Latarsha Horne
008: The Lean Methodology: What It Is & How to Apply It to Your Small Business with John M. Kamp
007: Staffing Up While You Scale Up: Tips for Getting the Help You Need When You Need It with Essie Escobedo
006: How Can I Implement Business Infrastructure in My Company?
005: Where is Business Infrastructure Needed in Small Businesses?
004: When is Business Infrastructure Needed?
003: Who Exactly Is Business Infrastructure For?
001: What is Business Infrastructure and Who Are You to Tell Me About It?
002: My Business is Small...Why Does It Need Business Infrastructure?
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