Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
The foundation for all your messaging is something that is so often overlooked and skipped by many solo business owners.
This is an essential piece of messaging for ensuring that you're able to capture the attention of the people you want to serve. It helps you grow your audience.
This piece of messaging also makes sure that what you're saying resonates, that it makes sense and that it is persuasive to the people you most want to reach.
So what is this often overlooked and skipped-over piece of messaging?
Voice of customer research.
In this episode we'll be discussing:
The missing piece business owners leave out of their messaging
Why client avatars aren’t the way to go and what to do instead
Learn exactly what the VOC is and what it will capture
How incredibly beneficial AI is in complimenting your VOC data
The best way to create marketing content
Unshakeable Confidence with Tanya Geisler
The Downside Of Being Known for Your Work (And What to do About It)
Step into Your Moxie with Alexia Vernon
Why Sharing Your Message Consistently Sucks (And What To Do About It)
8 Tasks Your Message Does for Your Business
Get Product Confidence with Erika Lyremark
The One Essential Ingredient Your Business Needs to Influence Millions
Claiming Your Vision By Finding Your Role Model Of Possibility
Introducing The Rebel Rising Podcast
What to Say When You Outgrow the Business You’ve Created
How Your Money Mindset Impacts What You Charge with Jen Gresham
Owning Your Power with Lena West
How to Step Into Your Starring Role with Tanya Geisler
3 Rebel Mindset Shifts to Grow Your Influence & Your Platform
Value the Ask with Devon Smiley
4 Types of Stories to Tell Even If You Don’t Like Talking About Yourself
Harnessing the Power of Small Moment Stories
Storytelling for People Who Hate Talking About Themselves
Creating Time Space to Work on Your 3 Word Rebellion
One Simple Action to be Visible with Your Message
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