Dive into the essentials of creating a user-friendly and brand-representative website for Pilates teachers and studios. Learn what content to feature front and center, how to avoid common homepage pitfalls, and why your website is the digital storefront that reflects your studio's culture and teaching style. Explore the latest in web platform features, simple SEO strategies for increased visibility, and the power of engaging visuals. Whether you're tech-savvy or seeking professional help, this episode is packed with tips to enhance your site's visitor experience and optimize calls to action. Don't miss Jenna's advice on being authentic in your messaging to attract your ideal clientele. Upgrade your Pilates website savvy with Episode 144!
LINKS:
FREE DOWNLOAD: Get Your Website Checklist
Order Jenna's Book
JZ Private Coaching
JZ Studio Library Cards
JZ Studio YouTube Channel
00:00 Consider website feel, not just look for clients.
06:33 Web platforms evolved to offer variety of features.
10:34 Engage in website design, have a plan.
13:00 Consolidated content, clear navigation for effective website.
18:17 Avoid stock photos to truly represent diversity.
22:56 Consider class goals for website SEO strategies.
24:04 Find unique studio by highlighting differentiators.
30:08 Regular website maintenance essential for user experience.
32:44 Be bold and true to yourself.
34:54 Focus on experience, simplicity, and connection for success.
Ep. 88 | Pilates Unfiltered LIVE, New Jersey - Part 2
Ep. 87 | Wendy LeBlanc-Arbuckle; Lessons In Embodiment
Ep. 86 | Pilates Unfiltered LIVE at Pure Pilates New Jersey
Ep. 85 | Chantill Lopez; Creating Empowered Students
Ep. 84 Pilates Unfiltered LIVE in New Zealand!
Ep. 83 |Connie Ponturo; Falling Into Joy
Ep.82 | Discipline and Passion - A Community Episode
Ep. 81 | Jo McDonald; All Bodies Can Do Pilates
EP. 80 | Pilates Unfiltered LIVE at Vero Pilates
Ep. 79 | Heather Erdmann; You Can Sit With Us
Ep. 78 | "Urgent Pilates" and A New Perspective On Being "Better"
Ep. 77 | Clare Dunphy Hemani; From Fitness Fanatic to Pilates Pedagogue
Ep. 76 | Pilates Unfiltered LIVE: Core Pilates, Hilton Head, SC
Ep. 75 | Andrea Mitchell; Practical Woo!
Ep. 74 | Community Episode; New Year's Expectations
Ep. 73 | Amy Hershey; Pilates for Lyme Disease
Ep. 72 | Community Episode; Podcast CEC's Are HERE!!!
Ep. 71 | Elaine Economou; The Beauty Of Collaboration
BONUS EPISODE - "Listenerpalooza"
Ep. 70 | Community Episode; The Limitations of "Enough"
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