Brand Builders Lab with Suz Chadwick
Business:Marketing
When it comes to your business it's so important for you to make decisions that help you build a profitable business so that you can stay in business and not break yourself hustling.
So today I wanted to talk about a word that I hear a lot that I think can keep you broke as a business owner and under-earning.
And that word is Affordable.
Now you know I like to look at the definition of words.
If something is affordable, it means its price is low enough that you (or most people) have enough money to buy it.
I want to break this into 3 key mistakes you're making when it comes to thinking about 'being affordable'. Let's look at this in an objective way.
Mistake 1 - You're pricing for them and not for you
Mistake 2 - Thinking you know what affordable means
Mistake 3 - Thinking that what you would buy is what your clients will buy.
Read the full shownotes at - http://www.suzchadwick.com/pod246
If you have questions or thoughts on this, then make sure you DM me on Instagram
To find out more head to:
www.suzchadwick.com
http://www.suzchadwick.com/bba
194. Answering Your Questions [Bonus Episode]
193. Pep Talk For When You Don’t Feel ’Enough’
192. Building Your Belief Ladder
191. Best of 2021 Replay No.3
190. Best of 2021 Replay No.2
189. Best of 2021 Replay No.1
188. Becoming A Profit Lover with Melanie Miller
187. Shifting Your Business Model
186. Building an inclusive, diverse & equitable business with Annie Gichuru
185. Advanced Email Marketing Strategies with Yael Keon
184. Becoming Confident, Bold & Profitable
183. Creating an aligned brand with Bec Hughes
182. Building a Subscription Box Company in a New Niche with Michelle Smith
181. 6 mindset shifts that helped me uplevel
180. Aligning your Content & Growth with your values
179. 4 Activities that will grow your sales online
178. 5 Ways to keep getting better in your business
177. Overcoming Imposter Syndrome with Christine Corcoran
176. Welcoming more Abundance into your life and business
175. The power of Growth, Belief & Change
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