How can you charge premium pricing even when you are functioning in a commoditized market?
On today’s show, we interview Adel Jawhary, Owner and CEO of Rydel Roofing who shares with us his distilled wisdom on pricing, sales, and growth.
Adel and his team managed to rapidly scale up Rydel Roofing from 0 to $10 million in six years flat. But once they hit this sales mark, Adel realized why it was futile to function as a revenue-focused company.
As quality issues and cash flow problems cropped up, Adel and his team decided to pivot and focus solely on high-margin, low-maintenance projects. Cutting back revenues by 35% allowed Rydel Roofing to shave their overheads by 50%.
To compensate for this growth, Adel shares why he has decided to take the franchise route. He reveals how Rydel is supporting their franchisees so that they can hit the ground running.
In the latter half of this show, Adel opens up his sales playbook as he walks us through the whole customer journey. You will learn why the sales call is the single most important part of the entire sales process. And you will also learn how to deal with rebuttals and facilitate a close.
And so much more…
Enjoy!
What You Will Learn In This Show
Resources
Student Works
Chris Thomson LinkedIn
Chris’s Email
078 | The Value of a Powerful Network
077 | Chris O’Rourke | How to Discover and Find Success in Emerging Markets
076 | How Do You Play?
075 | Jamie-Lee Bongard | The Biggest Challenges Facing Real Estate Agents, and How to Overcome Them
074 | How Can Business Leaders Inspire a Shared Vision
073 | Simon Miller | Powerful Attributes for Leading a Successful Life
072 | How to Be a Role Model for Your Team and Teach Good Values and Habits
071 | Ahmed Nassrat | How to Achieve your Professional Dreams and Still Lead a Wholesome Life
070 | Humility – A Hallmark of Truly Great Leaders
069 | Sean Larmand | The Expanding Presence of Clean Technology
068 | My Profit Philosophy
067 | Rob Friday | Powerful Success Tips for Young Entrepreneurs and Professionals
066 | The Extraordinary Power of Focus
065 | Andrea Lehman | Success Factors to Achieve Your Career Goals
064 | How to Structure an Effective Communication Strategy
063 | James Whilans | How to Set Up and Manage Your Own Successful Service Business
062 | The Tyranny of Or
061 | Marc Langelier | The Importance of People Skills for Success in Business
060 | Stress – Why it Happens and How to Reign it In
059 | Andrew Fitzpatrick | Powerful Attributes for Finding Professional Success
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Reaching your Goals
Insights@work
The $100 MBA Show
The Ken Coleman Show
The Cardone Zone