Here's a wild guess: I bet you've never set a real marketing goal for your business.
Since most freelancers struggle to consider themselves a "business", this really isn't a big surprise.
When it comes to the 10th episode of this "Back to Basics" series, marketing goals are about as basic as things get when it comes to marketing.
How are you going to put together any sort of marketing plan without setting marketing goals?
Now, I get it. I'm sure you have plenty of ideas fluttering around in your head about what you want from your business... Maybe it's a certain income level, a specific rate per project, or attracting a certain type of client.
But here's the reality check: these are more like vague wishes than concrete, achievable goals.
Without shaping those vague ideas into SMART goals, you may find yourself in what I call "plateau hell."
Do you know that frustrating state where your business seems stuck? Perhaps you've hit a certain revenue mark - often around the $50,000 to $60,000 range - and you just can't seem to break through. You might even feel like you're regressing.
I've been there before, and it's not a fun place to live.
In this episode, I am sharing a tried and tested approach to goal-setting that can help you escape from the Freelancer Plateau Hell.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/260
#195: How To Break Through An 8-Year Income Plateau To FINALLY Hit 6 Figures | With Stephen Helvig
#194: Growing From 5 Figures To 6 Figures As A Freelancer | The Secret Ingredient
#193: Leveling Up From A Freelancer To A Business Owner To Make $20k/mo | With Lydia Kerr Of Telltale Design Co
#192: 5 Ways To Give Yourself A Raise Today
#191: How To Turn Your Knowledge, Passion, And Experience Into An Income Stream | With Graham Cochrane
#190: How To Be Consistently Creative So You Can Do What You Love For The Rest Of Your Life | With Todd Henry
#189: The 5 Business Bottlenecks Holding You Back From $100,000 Per Year
#188: The 4 Personal Bottlenecks Holding Your Business Back From Earning 6 Figures
#187: Quitting Her Day Job To Become A 6 Figure Illustrator | Lisa Congdon's Success Story
#186. The 6 Levels of Freelancing - Part 2
#185. The 6 Levels of Freelancing - Part 1
#184: The 5 Most Clever Ways To Eliminate "Ghosting" From Your Leads
#183: Lead Nurturing | Changing The Way You Think About Client Relationships
#182: The Word-of-mouth Death Trap And How To Avoid It
#181: Our Favorite Tools For Building A 6 Figure Business In 2022
#180: Overwhelm
#179: Is The Antiquated Commercial Recording Studio Dream Dead? Maybe Not... | With Steve Ornest
#178 From Homeless To $130k/yr In Just Three Years | With John McLucas
#177: Using the Power of Humor to Grow Your Business | With Obedient Agency
#176: How To Use Email Marketing To Land Corporate Clients As a Photographer | With Daniel Clark Cunningham
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