Advertising used to be so simple. You get to tell an audience of a platform about your business or whatever you want (within reason) in exchange for a few bucks. Now it got weird. Terrestrial radio kind of screwed that up, frankly. They stiffed advertisers simply by chasing the dollar and sold out those dedicated to advertising their wares only to be left holding the bag. Now the internet is sucking up that revenue in all sorts of strange ways. One involves the useless short term gain of social media advertising. In this episode, Ric takes a critical look at what is going on out there in one form of this business and how advertisers are still getting screwed.
NEXT WEEK: If You're Happy And You Know It...
Episode 80: Other People's Friends
Episode 79: Let's Get Suggestive, Shall We?
Episode 78: Willie "Too Big" Hall - Part 2
Episode 77: Willie "Too Big" Hall - Part 1
Episode 76: Crazy From The Hate
Episode 75: This Just In, The News is Awful
Episode 74: A Roll Of The Dice
Episode 73: Robbed & Held Hostage
Episode 72: Get Bent (Politically)
Episode 71: Assholes With Money
Episode 70: Believe It Or Not - We're All Human
Episode 69: A Conversation with Michael Wagener
Episode 68: A Vast Wasteland
Episode 67: Not Now, Can't You See I'm Drinking?
Episode 66: Howard Grimes - Part 2
Episode 65: Howard Grimes - Part 1
Episode 64: Lucky Buddha
Episode 63: An On Air Conversation With Brad Dunn
Episode 62: Famously Stupid
Episode 61: Clickbait
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